As we gear up for the weekend, let's chat about finding that sweet spot in the ever-thriving world of the cannabis industry.
Read MoreA freelance writing career is much like the Jaws film franchise. Don't believe me? Let's dive in and explore the uncanny similarities I discovered while binging way too many Shark movies this past weekend.
Read MoreWrestling is much like cannabis in that everyone has an opinion. For everyone who loves EFFY, or a particular cultivar, there is someone who is going to shoot it down. Cannabis seems to have a strong streak of not caring about detractors' opinions. That isn't so much the case in wrestling, but it is with EFFY. I and many others admire Taylor's ability to stick to who he is. Through that ability, and clever marketing, he's connected with an array of fans--even if they aren't the kind of person you might expect to be shouting "Daddy" at a man in fishnets and a pink spiked leather jacket.
Read MoreI got to speak with Ryan and Regina Cohn in 2021 as the couple transitioned from the all-digital pandemic era to their first events back in front of the public. I knew a good bit about Ryan before pursuing the article. But I didn't know much about Regina besides a broad summary of her work in the fashion space. After speaking with them, it became clear that the two have formed a dynamic Obscura duo. Ryan quickly praised Regina for creating a more structured business and a feminine perspective to Ryan's collection and selling.
Read MoreWhether working with or reporting about brands and individuals, I've been repeatedly blown away by the talent and creativity coming out of the sector. But that only sometimes carries over to media and public relations. That's where the disconnect often happens. If you need help landing media placement for yourself or your brand, consider the tips I've picked up over half a decade of working in the industry.
Read MoreAs of 2019, eleven states (and Washington, DC) have legalized recreational marijuana use with another twenty-two having legalized medical marijuana, and those numbers will only continue to rise.
Read MoreWhen it comes to cannabis, there are numerous unspoken rules that users take very seriously. Whether we're talking about puff, puff, pass or supplying your own munchies, the marijuana community has always tried to keep etiquette as a staple of the lifestyle.
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